Forum Topic

Cluetrain @ 10: Are the Lessons of "The Cluetrain Manifesto" now Gospel or Still Revolutionary?

Created 2/19/08 by John Blossom

Thanks to Ted Shelton of The Conversation Group for producing an excellent event recently highlighting some of the originators of The Cluetrain Manifesto and some of the people who have been applying the lessons of markets as conversations to major corporations and markets. We posted live-blogs of the event on our News page.

 

My question to Content Nation: the event showed to me that the lessons of Cluetrain are in many ways the new standard "gospel" of how to do business on the Web, yet many companies and publishers are just beginning to learn the lessons of how Cluetrain concepts apply to their own companies. Just how revolutionary is Cluetrain today and where do you think that its lessons are taking us next? Talk amongst yourselves, dollings!


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